Because Aedis likes to take on branding projects for small businesses, we’ve have taken care to streamline our process in order to maximize results without driving fees into the clouds. As this focus on efficiency has developed, I’ve noticed that our method of working has organically evolved toward something resembling Lean Theory. Recognizing this, I’ve decided that it is time to fully embrace the Lean Philosophy. Continue reading…
Technology
Understanding the Basics of S.E.O.
At some point in time during any web design project I am asked, “How do I get my site ranked on google?” The topic of SEO is well covered across the internet, but for the sake of covering all the bases, let me sum up the major points. Continue reading…
On Apple and Safari 5…
Apple has launched a subpage (http://www.apple.com/html5) on their website to showcase some of the advantages of HTML5 in the development of future websites. It’s a bright future for web developers. The new HTML5 standards will offer excellent tools to implement interactivity and more accessibility into client sites and applications. However, Apple has seized this as an opportunity to promote their web browser, Safari 5. If you visit their HTML5 showcase in any browser other than Safari 5, you will be prompted with a dialog box asking you to upgrade to the new Safari browser. While it is true that Safari leads the way in the implementation of HTML5, this approach is somewhat sketchy. Rather than suggesting that Safari is the users only solution, I believe it would have been a much more forthcoming to do a comparison of all the major browsers showing that Safari 5 ranked higher in their support of HTML5, allowing the users to make a more informed choice. Apple’s recent tactics are disappointing. More and more, they are beginning to resemble their most hated competitor.