Ramblings

On Agile…

Agile software development refers to a group of software development methodologies based on iterative development, where requirements and solutions evolve through collaboration between self-organizing cross-functional teams.

The term was coined in the year 2001 when the Agile Manifesto was formulated.

Agile methods generally promote a disciplined project management process that encourages frequent inspection and adaptation, a leadership philosophy that encourages teamwork, self-organization and accountability, a set of engineering best practices intended to allow for rapid delivery of high-quality software, and a business approach that aligns development with customer needs and company goals.

Yes, I took this straight from Wikipedia. I’m leading up to something… stay tuned.

Off Topic, On Music…

Ok.. so this has nothing to do with branding or marketing but I’m really excited and wanted to share. Trent Reznor of Nine Inch Nails, and his new wife Mariqueen Maandig, former singer for West Indian Girl, have just released a six track EP from their new project, “How to Destroy Angels”. Staying true to Reznor’s commitment to his fans and the accessibility of his music, this EP is available for free download on their website. (ok, I lied, you want an example of excellence in branding, just look at this guy.)

So go to http://howtodestroyangels.com/ and get your copy. It’s amazing stuff. And while you’re there, pick up a T-shirt or something to show your support.

On Change…

If you want to be loved, then love. If you want to be accepted, then accept. If you want tolerance, then tolerate. If you want to change the world, change yourself.

On challenges…

I would never consider myself to be a writer. I know that I’ll fret over each and every word. I will second-guess every sentence. I will reconstruct every paragraph. I will cross my “t”s and dot my “i”s knowing well that I’m destined to miss something; leaving you to ponder over my excessive run on sentences and poor grammar. But there is a point to it, so I will keep writing. Whatever we do in life, we will face challenges. Money will be tight. Deadlines will be short. Just remember, it’s the moves you make when the barriers start to mount up that make the difference.